Practical eCommerce: Three Biggest Mistakes Made by Merchants Selling Digital Goods

cleverbridge VP of Marketing Craig Vodnik addresses mistakes to avoid for online merchants in his latest Practical eCommerce post. “Three Biggest Mistakes Made by Merchants Selling Digital Goods,” identifies common areas software merchants should consider before selling products online.

Take a look at an excerpt from the post:

What I find again and again, as an American, is how little thought or respect is given to the concept of selling globally. The narrow view is that consumers not only can, but will want to see an English language cart, and pay in US dollars with a credit card.

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