Three Ways to Recover Abandoned Carts and Customers

This guest post comes from Arun Sivashankaran, Chief Optimizer at FunnelEnvy, a conversion optimization, A/B testing and analytics consulting service provider. It is a continuation of last week’s post, 8 Ways to Decrease Shopping...

Four Strategies for Retargeting PPC Campaigns

I was once pining after a certain pair of shoes on Zappos, but I opted not to purchase them that day. Imagine my surprise when, as I was browsing another...

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