Now that you have entered the era of customer experience, you have to deliver continuous value to build long-term relationships with your subscribers. That means providing a good customer experience from...
Selling subscriptions to a global audience requires strategic flexibility. In addition to localizing payment methods and languages, subscription companies must consider how they price their products in different currencies and...
Working with a knowledge management solution is especially important for subscription companies that must closely coordinate marketing, product development, finance and customer support. The recurring value and customer relationships subscription companies...
The key to building recurring revenue streams is building long-term customer relationships. And that means focusing on delivering great customer experiences and not just when customers come to pay. Your ability...
Subscription compliance is complicated, but it doesn’t need to be. We noted in our digest last month the trouble facing unscrupulous subscription companies. Not only are their practices against the...
Last month, we explored monetization in the AgTech sector by looking at the subscription options and billing systems for two AgTech subscription businesses: Agrible’s Morning Farm Report and FarmLogs. Of...
Too many people use the terms customer experience and user experience interchangeably. Although the two terms are closely related and may seem similar, there’s a bit of difference between the...
If your company is shifting to a subscription billing model, your team is focused on moving from a transaction-centered mindset to one centered on forging and nurturing long-term customer relationships. It would be...
Monetizing data is a must in today’s market. Data is an asset and has value — be it usage data, customer details or other data customers share as users of...
Shifting to subscriptions from a perpetual license business model requires careful planning for migrating your systems. But that isn’t the whole story. Companies must also communicate effectively to customers about...