Localization 101 — Five Elements to Optimize Conversion Rates
This post is a continuation of last week’s localization post. As a digital merchant, you know your product is valuable to customers around the world. But you can’t just set up...
Posts tagged with "Price Points"
Ecommerce Eye Candy – Perception of Value [Infographic]
This infographic from Vouchercloud deals with something every merchant needs to wonder about. It begins to explore the perception of value by looking at how different types of food and music underwent changes in the way customers value...
Fix Low-Converting Regions With Price Tests
There’s more to your business than just creating a valuable product – you also have to make sure that your products are available to your customers at affordable prices. The...
The Trouble With Offline Payments for Subscription Products
In the past, we’ve written about how offline payments, such as PayPal, wire transfers, checks and convenient store payment methods are important for maintaining high conversion rates in certain countries....
Ecommerce Eye Candy – Navigating Japanese Ecommerce [Video]
This week’s Ecommerce Eye Candy revisits a topic near and dear to our hearts: Japanese Ecommerce. Anyone selling digital products globally knows that what works for...
This week’s Ecommerce Eye Candy revisits a topic near and dear to our hearts: Japanese Ecommerce. Anyone selling digital products globally knows that what works for one region does not necessarily...
Thanksgiving Recap: Our Favorite Blog Posts
Since the first post went live on Building Keystones, our goal has been to provide relevant and interesting information that will help your company succeed...
Since the first post went live on Building Keystones, our goal has been to provide relevant and interesting information that will help your company succeed in today’s ever-changing global ecommerce...
