What It Takes To Convert Global Customers
Global B2C ecommerce sales are projected to hit 2.14 trillion in 2017, and most of those sales come from customers located outside the borders of the United States. If you’re...
Posts tagged with "split test"
7 A/B Tests for Optimizing Email Marketing
One of the great aspects of email marketing is that it presents infinite opportunities for optimization. Subject lines, pre-headers, formatting, and even button color can all be tested to improve...
Ecommerce Eye Candy – Optimizing Your ‘Add-to-Cart" Button [Infographic]
If you’re responsible for the success of your company’s ecommerce one of the main questions you have to ask is, “What exactly convinces a visitor on our site to convert...
Ecommerce Eye Candy – How to Test Your Landing Pages [Infographic]
Designing web pages that actually convert is vital to your ecommerce venture. Throughout many conversations with conversion optimization experts, the one principle that emerges is companies interested in ensuring an...
