Ecommerce Eye Candy — Is Your Business Ready for the Internet of Things? [Video]
The Internet of Things is a multi-trillion dollar prize for companies that can respond quickly to customers in the era of hyperadoption.
Why You Need to Think About Monetizing Customer Relationships
In today's climate, businesses must engage with customers on their terms. These changes are disrupting traditional online business and creating winners and losers. Be sure your business model allows you to deliver on customer expectations while effectively monetizing customer relationships.
Ecommerce Eye Candy — The Most Important Subscription Metrics [Infographic]
Subscription billing models promise recurring revenue streams and maximized value from your customer relationships, subscriptions also carry with them unique accounting and business analysis challenges.
2015 Year in Review
In 2015 we covered the tips and tools you need to bring your business to the next level. Below, find our most popular posts of the year, important digital publications you might have missed and our contributions to the subscription commerce conversation across the internet in our 2015 year in review.
Ecommerce Eye Candy — 2016 Web Design Trends to Boost Conversions [Infographic]
While most lists of trends simply itemize whichever styles happen to be the most popular at the time, the folks from The Deep End web design studio went above and beyond. They searched through the most popular trends and identified the ones that have been proven to boost conversion.
Four Tips for Delivering Unforgettable Customer Experiences
As we head into the holidays and you anticipate launching your marketing strategy for 2016, take a few minutes to conduct a self-assessment. Ensure that your marketing and sales strategies are set to deliver a seamless customer experience.
Ecommerce Eye Candy — Omnichannel Holiday Retailing [Infographic]
An omnichannel retailer enables consumers to use multiple channels to engage with their brand throughout the buying journey. From mobile devices to desktops to in-store visits, the customer’s experience needs to be ubiquitous.
Ecommerce Eye Candy — 14 Times in Business You Should A/B Test [Infographic]
It’s easy to make business decisions based on your gut, however, it’s not smart because it’s not driven by real data. We know you are in a hurry, but if you take the time to do some A/B testing, you will end up with results that can put you on the road to increased revenue.
Software Pirates — Your Most Qualified Sales Leads
Traditionally, the C-suite has viewed software piracy as an unsolvable problem and has accepted it as a cost of doing business similar to “shrinkage” in retail businesses. In fact, software piracy can be a significant source of revenue once you are able to reach, educate and convert these “unpaid users.”
Mapping and Measuring the Subscriber Journey [White Paper]
If your business lives and dies by subscriptions, you need to understand the map of your subscriber’s journey and its relevant KPIs. Make sure that your ecommerce arsenal has capabilities to support subscribers at each stage of their journey. This will ultimately reduce headaches and provide business stability for the future.
