Everyone wants to improve their conversion rates If you sell software online then website visits are important contributors to your bottom line. But more visitors to your site does not necessarily...
This guest post comes from Arun Sivashankaran, Chief Optimizer at FunnelEnvy, a conversion optimization, A/B testing and analytics consulting service provider. It is a continuation of last week’s post, 8 Ways to Decrease Shopping...
This email marketing infographic comes from Responsys, a cloud marketing company. It explains a new way of understanding marketing challenges using a framework called marketing orchestration. Normally marketers face a challenging...
This week’s post comes from Arun Sivashankaran, Chief Optimizer at FunnelEnvy, a conversion optimization, A/B testing and analytics consulting service provider. Do You Know Your Shopping Cart Abandonment Rate? For most online retailers, shopping cart abandonment...
This infographic from WordStream, a company that specializes in PPC advertising analysis, compares the effectiveness of Facebook advertisements against ads served by the Google Display Network. And their findings suggest that Google is far...
As online spending ramps up over the next few weeks, web stores need to hone in on their marketing campaigns to make sure they are not losing revenue to their...
We are pleased to offer you a guide to help capitalize on the year end bonanza that is November and December ecommerce. Our guide will teach you how to drive end of...
This post continues our Affiliate Marketing 101 series. Read the first part to learn the first four basic steps of creating a viable affiliate marketing site. Congratulations! You have decided to...
As an e-commerce professional, growing your online revenue through conversion rate optimization is your top priority.
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