Five Strategies for Going to Market in Asia
In our Asian Ecommerce Market post, we established that the APAC ecommerce market is a collection of many markets at different stages of maturity. Heterogeneity exists in terms of languages,...
Posts tagged with "Localization"
The Asian Ecommerce Market
As independent software vendors you know that online buyers from across the globe might land in their e-stores, and you’ve probably considered if and how you can generate revenue from the...
Ecommerce Trends of 2012
Of all the many areas affecting software companies in 2013, ecommerce saw a flurry of activity in the innovation and growth of cloud adoption and the subscription economy, mobile ecommerce, localization...
Ecommerce Eye Candy – Navigating Japanese Ecommerce [Video]
This week’s Ecommerce Eye Candy revisits a topic near and dear to our hearts: Japanese Ecommerce. Anyone selling digital products globally knows that what works for...
This week’s Ecommerce Eye Candy revisits a topic near and dear to our hearts: Japanese Ecommerce. Anyone selling digital products globally knows that what works for one region does not necessarily...
Foreign Currencies Are Wildly Fluctuating. Have You Looked at Your Product Prices?
Selling software to a global audience requires powerful vision and strategic flexibility. In addition to localizing payment methods, languages and marketing speak, ecommerce managers must also monitor price points across...
Localizing for European Affiliates
Last week, we said that if you are a US software company looking for high quality European affiliate partnerships, you must take the time to research a variety of European...
Navigating Japanese Ecommerce [Webinar]
If you’ve been wondering how to tap into the Japanese digital ecommerce market, you’ve come to the right place. A few weeks ago, we posted our “Introduction to Navigating Japanese...
Ecommerce Eye Candy – The Rising Sun Of Japanese Ecommerce [Infographic]
For your viewing pleasure and in preparation for Yosuke Ito’s webinar, “Navigating Japanese Ecommerce” we at Building Keystones are proud to present our first homemade infographic. Below, you’ll find the information...
Introduction to Navigating Japanese Ecommerce
Japan is the perfect opportunity for software vendors and ecommerce professionals looking to expand their global reach. Writing about Japan, critic A.A. Gill said, “Today, even in the slough of a...
Ecommerce Eye Candy – Geomarketing [Infographic]
In this week’s Ecommerce Eye Candy, KISSmetrics shows us some compelling numbers related to Geomarketing. According to GfK GeoMarketing (PDF), “…geomarketing brings clarity to the...
In this week’s Ecommerce Eye Candy, KISSmetrics shows us some compelling numbers related to Geomarketing. According to GfK GeoMarketing (PDF), “…geomarketing brings clarity to the many “where” questions with which...
