To ensure email marketing success, it’s important to analyze all the various details of an email campaign. Aside from common email marketing KPIs, make sure you have reliable subscriber data, use dynamic content, and perform render tests.
The following video, European Ecommerce Faces Shake Up from Webcertain TV, discusses, among other things, the EU's attempt to forge a Digital Single Market.
Even with a limited budget and a dedicated strategy, understanding best practices for paid search pays off by driving quality traffic, increasing conversions and providing a healthy ROI.
For our Ecommerce Digest, we discuss using customer service as a marketing channel, properly expanding your global business with technology partners, the success of cloud products and subscription billing models, and why brands fail at ecommerce and what they can do to fix it.
This infographic summarizes the results of a survey that Linkbird conducted last year to try to answer questions related to "current trends, strategies, challenges, and practices of the SEO industry."
The time for preventing fraud with predictive analytics has arrived. Putting in the time and effort now will have an exponential cost savings in the end – less orders reviewed, less fraud, less chargebacks and a better customer experience.
One of the main things we've concluded through our focus on the customer experience is that it facilitates customer acquisition and retention, which are obvious prerequisites for making money online.