2014 Ecommerce: Our Year In Review
Here we are at the end of another year, and it is a time for introspection. We spent this year looking at the the many ways software vendors can improve their...
Ecommerce Eye Candy – How to Calculate Lifetime Value [Infographic]
In Five Ways Ecommerce Sites Can Collect Subscribers, we discussed the importance of building your subscriber list to increase customer lifetime value (CLTV). If you can build a big enough list, you’ll...
Five Ways to Collect Subscribers
This guest post comes to us from Csaba Zajdo. Csaba is the founder of OptiMonk, a powerful lead generation tool, and several other projects specializing in conversion. Building your subscriber list is...
Ecommerce Eye Candy – Why Do Online Shoppers Leave Without Paying? [Infographic]
If you could survey your site visitors and find out why some leave without completing the order process, wouldn’t you want to? The process for doing so would be complex. The database would...
All I Want for Christmas Is No Chargebacks
While the next few weeks are the bonanza of ecommerce sales, the months after can be a wake up call merchants do not want to hear. This time of year, it...
Ecommerce Eye Candy – How Consumers Spend Their Money Online [Infographic]
A practical way of evaluating what changes you need to make in your online stores is through investigating the patterns of behavior of your visitors and buyers. The main thing...
Performance Marketing 101: Turning Visitors Into Paying Customers
Welcome to part four of the Affiliate Marketing 101 series. The first part explained the different types of affiliate websites you can choose to support your online affiliate business, and...
Ecommerce Eye Candy – Holiday Social Media Marketing Trends [Infographic and Research Report]
Successful software companies understand the importance of November and December e-commerce to their bottom line, and plan accordingly. This infographic from Offerpop is based on their research report called Top Holiday Marketing Trends...
November Ecommerce Digest
This month on Building Keystones we featured the cleverbridge Ecommerce Benchmark Report, a must-read for those interested in best practices gleaned from processing millions of monthly ecommerce transactions in over 250 countries. We also offered...
Ecommerce Eye Candy – Holiday Season Numbers [Infographic]
Is November and December ecommerce really all that important? You’ll need to confirm the answer to that question with your own analytics and reporting tools, but a little bit of context...
