Three Points Along the B2B Buyer’s Journey
The more we focus on B2B ecommerce the more we’ve come to understand the enormous potential and the enormous challenges it presents. That’s why we were quite excited to attend Bizo’s B2B...
Selling Software Online to Customers in Asian Countries [Ebook]
cleverbridge is proud to present the second installment in our Business Without Borders series, which examines the state of ecommerce in various regional markets around the world. This volume focuses on...
Three Simple Tips for Social Media Success in Ecommerce
Facebook, Twitter, LinkedIn, Pinterest, Google+, YouTube, Tumblr, Instagram and the list keeps growing. Social media is now the number one activity online, with almost three-quarters of online adults using social...
Ecommerce Eye Candy – Social Media Engagement [Infographic]
Localizing your social media combines two important parts of Internet marketing and conversion rate optimization. Imagine Joe works for Acme Software Company. Acme produces a large number of software products, some...
April Ecommerce Digest
In ecommerce and Internet marketing, nurturing our audience of customers and potential customers is vital to success. We do this by reaching out and offering our help in a variety...
Ecommerce Eye Candy – Ecommerce Personalization [Infographic]
What Is Ecommerce Personalization? Ecommerce personalization refers to taking personal data that you collect from online visitors and using it to display more relevant messages to targeted individuals. By examining the...
Three Types of Tweets for Your Ecommerce Business
Recently, Twitter and DB5 surveyed 1,000 U.S. users who follow small and medium-sized businesses (SMBs) on Twitter and who use the platform at least monthly. The survey discovered that, “81 percent...
Ecommerce Eye Candy – Marketing Automation [Infographic]
Marketing and Sales Departments Traditionally, a marketing team makes an organization’s product or service appealing to potential customers while the sales team convinces those potential customers (leads) to become actual ones....
Seven Ways to Reel Back Lost Customers
Every business has lost customers to competitors or disinterest. In fact, a 2013 study has shown that small businesses lose up to 40 percent of customers each year. And while...
Business Without Borders: Selling Software Online to European Customers [Ebook]
When you type the term “international expansion” into your preferred search engine you will discover an important business strategy for brick-and-mortar and ecommerce businesses alike. From Buffalo Wild Wings to...
