April Blogger’s Digest

We hope that you are enjoying our series on how B2B companies can leverage their eStore infrastructure across multiple touch points.  Your comments and questions...

As companies begin offering SaaS products through the channel, what's the best ways to compensate channel partners?

Turn Your E-Store Into a Reseller’s Best Friend

This is the second in a three-part series explaining how companies selling software to businesses (B2B) should leverage their e-store infrastructure across multiple customer touch...

Leverage your e-store functionality to automate many of the typical channel management processes for resellers and distributors

Three Ways to Leverage E-stores for B2B Software

This is the first in a three-part series explaining how companies selling software to businesses (B2B) should leverage their eStore infrastructure across multiple customer touch...

Despite higher B2B software prices, B2B companies should include direct online selling as one component of a successful eStore strategy that also includes resellers and inside sales.

Book Review: Channel Revolution

Join the channel revolution! Stefan Utzinger, 20-year IT industry veteran and CEO of backup software manufacturer Novastor Group, has written his first book, Channel Revolution- A...

Join the channel revolution! Stefan Utzinger, 20-year IT industry veteran and CEO of backup software manufacturer Novastor Group, has written his first book, Channel Revolution- A pragmatic guide to building and...

How Do You Handle Subscription Renewals?

With the maturation of SaaS products, digital content paywalls and downloadable software products, there is even more demand for improved multi-period subscription billing. Straight forward...

Automatic subscription renewal is the default choice of many companies looking to capture subscription revenue online. However, you should look at all the options out there and choose a renewal process based on your customers buying habits.

Yes! You Need a Facebook Strategy Now

2010 was the year that “The Social Network,” a movie about the story of Facebook’s founding, premiered to enthusiastic crowds. Since when has a movie...

2010 was the year that “The Social Network,” a movie about the story of Facebook’s founding, premiered to enthusiastic crowds. Since when has a movie about technology geeks garnered so...

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